April 26, 2017
Technology Data and Analytics

Transform USA - Gold and Silver Sponsorship sells out in 48 hours

This post was originally published April 26, 2017 on AMR International 

New leadership conference to help convention and exhibition organizers with their digital transformation
Washington Marriott at Metro Center, Washington DC, USA Thursday, July 20, 2017

Transform USA – a new conference for data, analytics and digital in events, has received overwhelming industry support with gold and silver sponsorship packages selling out within 48 hours.

Presented by global events strategy consultancy AMR International and the producer of exclusive events for conventions and exhibition organizers Lippman Connects, Transform USA is for senior leaders responsible for data, analytics and digital development from convention and exhibition organizers and venues.

“We are delighted to confirm our exclusive Gold sponsors are a2z, Educational Measures and Experient, and our Silver sponsors are Convention Data Services, Feathr and Freeman. Map Your Show and Sherpa have also signed on as two of the six available sponsor slots. Technology providers offering their services include: ASP, PSAV, N200, Poken, Gleanin, Grip and Explori,” said Denzil Rankine, Executive Chairman, AMR International.

Sam Lippman, President, Lippman Connects said, “The support shown for Transform USA has been truly phenomenal. Everyone I’ve spoken to recognizes that the exhibition industry is slow to adopt data, analytics and digital technologies. This needs to change and Transform USA offers a valuable opportunity to kick-start this process.

“Our sponsors and technology providers are leaders in event technology. What they bring to the conference will be invaluable insights and new technologies that attendees can experience for themselves.”

Transform USA will take attendees on a guided tour, showing them step-by-step how to plan and implement their company’s long-term data, analytics and digital transformation. Attendees will walk away with critical insights and a strategic vision for how to transform their organization’s events, so they remain successful and stay well ahead of their competitors.

A preliminary program is now available. Some topic highlights and confirmed speakers include:

  • Technology Requirements: Creating a New Event Ecosystem – by Mark Haley, President Smart City - Corporate
  • Increasing Your Exhibitor and Attendee ROI – by Megan Tanel, Senior Vice President, Association of Equipment Manufacturers
  • Navigating the Changing Technology Landscape – by Mark Bogdansky, Senior Director, Meetings & Events, Auto Care Association
  • Using Data and Analytics to Drive ROI and Profitability – by Scott Schenker, Vice President, Strategic Events, ServiceNow

Registration will open in the next few weeks. In the meantime, those interested can join the mailing list by visiting: www.amrinternational.com/transformusa